Meet the JB Management Team

Jeff Cherif

Jeff Cherif is the President and Co-Owner of JB Industries. He joined JB in 2005 bringing more than 18 years of sales management, international business development and strategic planning experience.

Prior to joining JB Industries, Jeff worked at Motorola, Inc. for over 18 years. He began his career as a basic account manager where he spent two years with the domestic operation before transferring into the International Division. Jeff has accumulated a wealth of sales and sales management experience during his tenure, including assignments in Spain, South Africa and his final assignment in Dubai, United Arab Emirates. He developed a reputation as a strong manager with his firm but fair and consistent management approach, with exceptional strengths in growing customer relationships, meeting aggressive sales targets, developing successful distribution networks and creating strategic plans for long term growth. In Dubai, he built a strong team that he successfully managed to increase business from $250 million to a billion dollar market. Jeff was recognized for his excellence when he was promoted to Vice President of Sales Distribution and Development for Europe, Middle East and Africa, and as such became one of the youngest individuals in Motorola to achieve such a distinguished position.

At JB Industries, Jeff oversees the strategy for JB’s field operations, including sales, marketing, and customer service. As President, he has led the company to substantial revenue growth and profitability by increasing domestic and international sales and expanding the company’s market share. With his strategic leadership, JB Industries continues to be regarded as the premier manufacturer of American made HVAC/R products with the company’s commitment to keeping jobs in the United States. By manufacturing dependable, high quality products and providing exceptional customer service, Jeff has created strong relationships with the wholesaler network. His focus on customers, innovation, and marketing has positioned JB as a leader in its industry.

Jeff serves on the HARDI Board of Directors as the Supplier Advisor. 
He holds a Bachelor of Arts Degree in Economics from the University of Iowa.

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Ron Hill, Jr.

Ron Hill, Jr. is one of the two partners that owns and operates the company. Ron practically grew up around JB, starting at the ripe old age of 9 when his father took over control of the company in 1973. Ron began by emptying garbage cans. By 10, he was picking orders.

Ron graduated in 1986 from the University of Iowa with a Bachelor of Science degree in Finance. Upon graduation Ron joined the company full-time and once again started at the bottom. He began his career in shipping, moved to receiving, and then spent 2 – 3 years in customer service. After that, he worked closely with the plant manager where he was instrumental in implementing the bar coding system, designing the shipping department, and the system to rotate inventory. In the 19 years Ron has been with JB full time, he was exposed to all aspects of the business, and particularly excelled at factory operations. He was a natural to take over as the plant manager when this position became available. Ron will continue with running the factory’s internal business operations focusing on product development, quality, service and support.

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Oscar Lopez
Vice President of Sales 

Oscar comes to JB with extensive experience in sales and management. Originally from Venezuela, he has lived in the Dallas/ Ft. Worth area since 1981, receiving his BBA at TCU in 1986. Oscar has been in the HVAC/R industry since 1992 and has a track record of developing long-lasting relationships that have translated into strong sales performances. Beginning his career by selling refrigerant recovery units for Penquin Refrigeration, Oscar then transitioned to Full Circle as Vice President of Sales and Marketing transforming them into one of the premier Reclamation/Refrigerant companies in the industry at that time. He left Full Circle and joined the Virgina KMP sales team, helping them to continue the growth of their established name and product line in a very competitive industry.

Oscar has been in the HVAC/R industry for over 20 years. He is a strong supporter of the HARDI organization, and is a recipient of HARDI's Booster Award. The HARDI Booster Award is given in recognition of consistent and exceptional service to HARDI wholesaler distributors and the HVAC/R distribution industry.

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Paul Dachota
Chief Financial Officer

A south side of Chicago native and current resident, Paul graduated from DePaul University in 1988 with an accounting degree. Paul joined Motorola, Inc. in 1989, and held several positions of increasing responsibility during his 17 year tenure with the company, including roles in general and cost accounting, and controllership positions for distribution and services organizations. His last position focused on a strategy and merger/acquisition role and in corporate treasury as cash manager, and involved interfacing with the investment banking community.

Paul joined JB Industries in June 2006 as the Chief Financial Officer. His main emphasis focuses on cost reduction programs and providing analysis and recommendations to help the JB team sustain efficient growth and profitability.

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Dave Madden
Director of Engineering & Manufacturing

Dave received his Bachelor’s of Science degree in Mechanical Engineering from Northern Illinois University where he was a charter member of the university’s ASME and ASHRAE chapters. After a successful stint in the computer industry with companies such as AT&T and SUN Microsystems, Dave returned to his HVAC roots in 1997. Dave’s grandfather was owner/operator of Madden Brass Co., which provided fittings, access valves, and manifolds for the air conditioning & refrigeration industry up until the late 60’s.

Dave is now focused on new product development, quality initiatives, and information technology. He and his team are dedicated to products made in the USA with superior quality at competitive prices.

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Mike Lirot

Mike is a life long resident of the Aurora area. He attended Northern Illinois University and received a Bachelor of Science degree in Accountancy in 1981. Since graduation from college, MIke worked in the field of public accounting for local Aurora accounting firms, preparing financial statements and tax returns for a variety of companies and not-for-profit organizations. Mike passed the Certified Public Accountant`s examination in May of 1983. He joined JB Industries as the company`s Assistant Controller in February 2004 and became Controller in February 2005.

Mike`s main responsibilities include overseeing the accounting department, cash management, preparing monthly financial statements, issuing payroll, and keeping the company compliant with required state and federal filings.

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